Intelligent Lead Scoring
Know who to call first. Every time.
Mikora scores every lead on fit and intent the moment it arrives — so your team spends time on buyers, not browsers.
The problem
All leads look the same in a CRM list.
Sales time wasted on low-intent enquiries.
Hot leads discovered days too late.
How Mikora solves it
Fit scoring — who they are
Business type, ownership, location, and profile completeness.
FIT SCOREwho they are
Owns the business+25
Established business+20
Profile complete+15
UK based+10
FIT70
Intent scoring — what they want
Purchase timeline, finance readiness, device interest, and engagement signals.
INTENT SCOREwhat they want
Buying immediately+40
Finance ready+25
Product interest: flagship+15
Engaged with pricing+10
INTENT90
Blended temperature — one clear signal
Hot, warm, or cold, with a recommended action attached.
BLENDED SCOREHOT
FIT70
INTENT90
BLENDED81
Business ownerBuying this monthFinance ready
Recommended action: call today
Every lead scored in under 60 seconds.
Clear priority for every sales conversation.
Scoring rules tuned to your business.
Related capabilities
Ready to see Mikora in action?
Put your expert knowledge on WhatsApp — verified answers, 24/7, with your team in the loop.